Why And How All Professionals Should Develope A Set Of Brand Guidelines

By Michael Harris-Arzon, The Simplistic Professional  It’s hard to believe that less than a decade ago, the average professional did not need to know anything about marketing or branding.  Even those Millenials that used YouTube as a way to create an online following didn’t need to understand the intricacies of building a brand.  Now, virtually... Continue Reading →

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