Ardynn Media Group Introduces New International Food And Lifestyle Brand, Simply Ardynn

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For Immediate Release

Metro Orlando, FL – August 2, 2018 – Ardynn Media Group and Ardynn Publishing introduces their new National Food and Lifestyle Brand, Simply Ardynn and broadens it’s industry scope beyond the Real Estate and News spheres.  For the past 10 years, Ardynn Media Grouop has focused on the consulting side of business and worked with some of Real Estates biggest brands to strengthen their position within the industry.  They have also been a leader in social media and online branding.  Michael D. Harris-Arzon, President and Publisher of the Ardynn Media Group and Ardynn Publishing, has been an industry leader and influencer that has garnered him the distinction of being named Top 25 Online Branding Experts for 2018 by the WSJ.

As this is the 10th anniversary of the Ardynn Media Group, a decision was made to celebrate such a milestone with the creation of a suite of products that were completely developed in house, instead of recommending other companies products and services, as had been the companies previous business model.  “Having a background in publishing, design and content management gives us a chance to create products that we have complete control over.  This also means that we control the revenue streams and forecast a significant increase to the companies bottom line.”  says Michael Harris-Arzon, President of the Ardynn Media Group.  “Moving into a new consumer sphere, the Food and Lifestyle space, just made sense.  Combining our passion with product development and brand management is the golden ticket”

Simply Ardynn aims to target professionals as they strive to balance their professional and family lives.  We started last year with the creation of The Simplistic Professional, our personal, in-depth advice column that covers everything from business, to being a father and everything in between.  Last week we launched our new online magazine SimplyArdynn.com, “Exquisitely Rustic, Interactive Food Experiences For Professionals.”  Besides delivering original recipes and cooking advice from The Simplistic Professional, Simply Ardynn offers Cooking Tips, Kitchen Basics, The Pantry, Simply Kids (where kids teach kids to cook), Celebratory Menus (27 Specially Designed Menus for every holiday and life event), Kitchen Basics, Simply Entertaining and more.

The Simply Ardynn brand is so much more than on online magazine.  In the coming months you will see a suite of cookbooks published via Apple’s iBooks, Amazon and Ardynn Publishing, an Interactive Cooking App that will be available via iTunes, an online store called the House of Ardynn that will sell all of our cookbooks, a custom line of linens for the kitchen and dining room, a line of Table Jewelry, a full range of kitchen tools and utensils, grocery delivery straight to your front door (in every major market) and a host of product lines to meet your dining and entertaining needs.  The House of Ardynn will be a complete online mall to meet every kitchen, dining and entertaining need.

In the spring of 2019 Simply Ardynn launches a complete cooking and entertaining video streaming service via our partnership with YouTube, and a subscription magazine service that will offer specialized content, weekly live, video conferences with audience participation, online chat and more.  We also intend to capitalize on social media branding and ad revenue streams to balance out the bottom line.

Simply Ardynn has been years in the making. Coming from the most humble of beginnings where food meant comfort… through the rise of our professional and social lives, Michael’s passion for cooking and food has long been a huge part of our lives.”  says Walter Arzon, SVP of Sale for Ardynn Media Group.  “But this is so much more than a Food and Lifestyle Brand, it is a family business where every member of the family is involved.  Our three kids are each involved in some way, whether it is hosting the Simply Kids Video series or designing a line of Table Jewelry, it is a family affair.” says Michael Harris-Arzon.

Ardynn Publishing, a wholly owned division of the Ardynn Media Group, is the digital content distribution arm of the real estate industry’s premier social relations firm.  All media requests, general inquiries and press release submissions may be directed to Michael D. Harris-Arzon via direct message on Twitter @SimplisticPro, via cell at (717)592-0106 or by calling direct via cell at (717)592-0106.  Copyright 2018 Ardynn Media Group.  All rights reserved.  As a user, you are authorized only to view, copy, print and distribute this release so long as (1) the release is used for informational purposes only and (2) any copy of the release (or portion thereof) includes the following copyright notice:  Copyright 2018 Ardynn Media Group. All Rights Reserved.

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ArdynnMG’ “The LIME Magazine” Merges With The Simplistic Professional 

By Michael Harris-Arzon


As with most prominent publications, it is common in our current world of business for brands to merge and act singularly under an umbrella brand.  Acting under the ArdynnMG Brand has been how we have managed our different newsfeeds, services  and products since we launched the company in 2008.  Now that we are no longer providing consulting or Public Relations Services to the open public, we are merging our various websites, magazines/blogs and social content into a single point of data and content curation.

Unfortunately, I think that many people may be under the impression that the ArdynnMG (Ardynn Media Group) has shut our doors and the couldn’t be further from the truth.  Since our company’s inception, we have undergone a number of changes that reflected the growth and addition of brands/products as we grew our influence and presence.  Typically, these changes allowed us to integrate them a bit more seemlessly due to the fact that they were minor in comparison to the changes we have in store for 2018.  An entirely new entity is set to emerge built on the solid foundation of the ArdynnMG.  Michael Harris-Arzon, President ArdynnMG


It has taken us almost a year to develop new products, map out the new company structure and design an innovative marketing campaign for the next 18 months.  So, while The LIME Magazine and The Simplistic Professional have both seen less in the way of content additions, some of you may have noticed a slow integration of daily news items into The Simplistic Professional’s core blog.  

Our goal is to have all news, original content and product sales pages integrated into the SimplisticProfessional.com website and upcoming mobile app by January 1st, 2018

The Truest of Professionals NEVER Disappear….we take heart (part 1)

Dadologist, Industry Leader and Consummate Professional from ArdynnMG Apologizes to Peers and Readers

By Michael Harris-Arzon


For many of you it may seem that I have dropped off the face of the earth when it comes to actual consulting work, speaking engagements, original content creation etc. Well, this Dadologist and Simplistic Professional is alive and well, and back to having his nose pressed firmly to the grind stone.

Early last summer our family began experiencing one of those LifeTime Movie Special moments that I, personally, thought would never happen… let alone end…or that when it did, it would have the very worst of outcomes. Without going in to details or lengthy explanations, our 9 year old son began having leg pains that systematically became chronic. After innumerable doctors visits and more X-rays than any human should have in their lifetime (sigh} it is still difficult to think about, let alone share with the world) a significant mass was found inside his femur.

Thus the nightmare began and true terror entered my heart as the words “we need to do an immediate MRI as it looks like he has a tumor”. There was no time for taking stock of the situation as we were sent immediately to the children’s hospital for the test. I hardly had time to tell my husband, Danny, what was happening before we were both being gowned and him wheeled into radiology. You see, he couldn’t even walk by this point. He went from chronic pain, to a severe limp, to crutches and to a wheel chair in a matter of days.

After two hours of sitting with him, as he was strapped down into the most confining MRI machine I had yet to see (mine was what they call open when I had it done for my gall bladder a few years ago.) they asked us to wait….nothing about the appointment I had already scheduled for results with our orthopedic sports medicine specialist two days later. I knew instantly something serious was wrong as the technician came back and said they were speaking to our doctor now and could not leave the hospital. They were trying to determine if h should be admitted right then and there.

Okay, so I may have misled you and this does seem to be turning into a lengthy story…..I apologize and would understand if you decide to stop reading at this point.

Finally they came back and said we were to go see our doctor before the office opened at 7am the next morning to discuss the results. Now, when was the last time you heard of a doctor seeing patients prior to or after office hours? I hardly remember the hour and half long drive home that night or even telling Danny what was happening. I do remember telling myself to be careful what I said and how I said it in front of any of the kids….especially Anthony. And hiding my fear and tears was a testament to my years of being bullied as a kid and not giving the bully the satisfaction of seeing my reactions.

The next morning they swooped us into an exam room where the head of the orthopedic dept., our nurse and doctor were already waiting for us with the pertinent images visible on a computer screen. There was nothing but calm compassion as he explained that a large mass had been found and a biopsy was needed to determine if it was malignant or not. They also explained that the images and our chart had already been shown to the head of radiology at Nemours Children’s Hospital and it was decided that, though initially Dr. Stanton was going to perform the procedure, the head of radiology would be performing the surgery himself.

When I looked at those images, they became seared into my brain and I can still see every detail. The mass was so large and had grown so fast that it was about to break his leg from the inside out. We are talking a millimeter from each edge. The bone marrow had been completely consumed in about 1/3 of his upper leg bone. No wonder he was in so much pain that every over the counter suggestion for relief had failed.

We immediately set appointments to meet with the head of surgery for the oncology department and a date to have a biopsy done of the tumor and bone marrow. 10 days was all thought we had to wait to get more definitive answers and devise a course of surgical options. But within two days the pain became so bad ( they had still refused to prescribe anything) Anthony came to me crying and begged me to take him to the ER because he couldn’t take it any longer.
To be continued…….